Journal of Creative Media (Volume 2, Issue 1)
July 2025 | ISSN: 1596-0269
Sustainable Marketing Communication Practices in Nigeria’s Digital Landscape: Emerging Trends and Current Issues
Anne Ngozi Odoh
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Influence of Sustainable Social Media Marketing in Enhancing SME Performance: A Study of Oke-Ilewo, Abeokuta, Ogun State
Jegede Omolayo, Dauda Quadri Ademola and Johnson Babafemi Akintayo
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Critical Analysis of Communication Barriers in Selected Billboards in Ibadan Metropolis, Nigeria
Kamoru Aremu Salaudeen and Rasheed Ademola Adebiyi
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Harnessing Social Media Tools for the Promotion of Health Care Marketing in Post-COVID-19 Nigeria
Oke Segun
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Electronic Word of Mouth (Ewom) and Brand Equity in the Digital Era
Grace Oluwatofunmi Adeyemo and Olugbenga Elegbe
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WhatsApp and Facebook Marketing Communication: Sustainable Tools for the Performance of Small and Medium Enterprises in Cross River State, Nigeria
Bassey Agnes Edem, Ene Faith Agbo and Mary Ani.
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Pedagogy of African Journalism Education in Post-COVID-19 Digital Era: Contradictions and Realities
Ajakaiye O. P. Olanrewaju
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Analysis of Select Nigerian Traditional Print Media Posts and News Updates on X Between 2019 and 2024
Udeogu Kelechi Belinda
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Integrated Marketing Communication and Consumer Behaviour in Owo Local Government Area, Ondo State, Nigeria: A Study of Select Sachet Water Companies
Pius Owoichi Ogwuche and Fatima Abisola Afolabi.
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